Mapping Social Media Online on Day 57 – www.wistia.com – The 365 Day Social Media and Content Challeng

Day 57 2014 02 26 - wistia-com - logo rank 1 - doyle buehler the digital delusionWistia is a simple video posting service… with a slight change recently to add in the community side of videos. Kind of like youtube, but with better selection and less crap. There seem to be more players entering the video field as well. You can also include vimeo in this batch as well as the 1 million pound gorilla – youtube – or Mr. Youtube, to you.

It’s focus is business, which is great for all of the readers of my blog – as we are all (hopefully) in business of some sort. As with anything, it is more important to actually share your content, than just host it. If you just host it here, then it will probably never get viewed. Look at hosting it on one of these services, and then embedding your video onto your own website, prior to sharing it.

Day 57 2014 02 26 - wistia-com - screenshot rank 1 - doyle buehler the digital delusion

As for the community side of things – it is in the beginnings – it is a great initiative, as this is one of the things that is lacking from the other video hosting services – of course, if you consider writing expletive comments on youtube as a “community”, then you should probably go play ‘there’ more often.

One trick you can use – each of the video hosting services have a different type of player… can you start to identify each one?

Here is my profile on Wistia.com: http://thedigitaldelusion.wistia.com/medias/i0xa07yl9u

And of course an embedded video from my Digital Delusion Archives:

Who is using Wistia.com (Data from Alexa)? http://www.alexa.com/siteinfo/wistia.com

 Day 57 2014 02 26 - wistia-com - alexa rank 1 - doyle buehler the digital delusion

 

Social Media/Content Type: Video hosting

What is it good for, for your business? To host your branded videos, web casts and all video content

What do you need to do, to use it for your business? Create videos that are part of your business branding and content, and host them.

What type of business is it useful for? All business

Pay Plans? Yes

Free Version? Yes

Platform:  Website

Overall Content Type: Specific to your audience and personas

Comparable, Similar sites: Vimeo, Youtube

The Digital Delusion Index (Overall Site Usefulness): 3/5

 

What Exactly is the Entrepreneur Online 365 Day Social Media Content Challenge? Every day, for 365 Days (Starting January 1, 2014), we will be researching, reviewing, reading and writing about all of the different social media channels that exist online. We’re mapping the social side of the internet, and how to maximise it for entrepreneurs and businesses. It is not just about social media, however. It is all about connecting and communicating with each other in the online environment, and the content that we develop to get there. It is about the tools that we need to grow our own businesses. Every day we will be investigating a new, specific avenue that allows us to join in on the conversation, connect and communicate, based on our interests, ideas, philosophies, attitudes and behaviours. At the end of the year, you will have an amazing new and clear idea as to what the “real” online community really looks like, and how you can make it work more effectively for your own audience and your own business.

*365 Day Social Media Challenge Table of Contents

*365 Day Social Media Challenge Home Page

Subscribe to Get Regular Updates Throughout the Challenge [coming soon]

 

Do you use Wistia.com? Please tell us about your experiences in the comments below. Good? Bad? Indifferent?

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